What's the smallest team Ploy makes sense for?

A single founder with a website. The whole point of Ploy is that you don't need a marketing hire to run growth — Korra is the hire.

What CRMs and data sources does Ploy work with?

Attio, HubSpot, and Salesforce out of the box. Firmographic and contact data is sourced behind the scenes — no separate enrichment vendor required. If you already have an enrichment contract you'd like to keep, Ploy works alongside it.

Do I need to migrate off my existing site to use Ploy?

No. Ploy can clone your existing site in 60 seconds, or host individual pages (pricing, ad LPs, comparison pages) under your domain while your existing site keeps serving the rest. Most startups adopt Ploy in pieces.

How does Ploy pricing work?

Plans scale with usage, not with the number of integrations or events. There's a free tier so you can see your first identified visitor without putting in a card.

Does Ploy actually rank in AI search engines?

Yes — every page ships with the schema, structure, and direct-answer formatting AI engines cite. Citation tracking across ChatGPT, Perplexity, and Gemini is native.

Is Ploy the right fit if my site is purely a portfolio?

Probably not. Ploy is built for sites that need to operate — generate pipeline, run experiments, refresh themselves. If the site is a static portfolio with no growth motion behind it, you'll over-buy.

Ploy for StartupsEMP-001Korra · Marketing Teammate

Your first marketing hire that works 24/7

A site that ships itself, identifies the companies visiting, and keeps tuning for SEO, AI search, and conversion — all from one platform. Built for founding teams that need the marketing leverage.

Onboards in 10 minutes
Works while you sleep
Ships its own pages

Trusted by high-horsepower founding teams at

Leadbay
Taiga
Volca
Once
Raspire
Indie Health
CodeCrafters
Datost

Identify

Find out which companies are reading your site.

Most of your traffic is anonymous. Korra resolves it — instantly — into named accounts with firmographics and intent so you know who to follow up with this week, not next quarter.

Named-account resolution from the moment a visit lands
Industry, headcount, and funding stage attached automatically
Page path, scroll depth, and recency feed an intent score
Push the hot ones straight into Attio, HubSpot, or Salesforce

See how identification works

New named account

2 min ago

AnthropicSan Francisco, CA · anthropic.com

92 / Hot

IndustryAI / ML

Headcount280

FundingSeries C

Pages viewed (last 7 days)

/pricing
×4
/customers/dev-tools
×2
/blog/ai-search-citations
×1

Synced to Attio · Pipeline / NewOpen in CRM →

What you actually get

Grow without hiring.

Korra is a marketing teammate that already knows your brand, your pages, and your pipeline. Eight jobs handled, one platform.

Ship
Generate pages, not tickets.
Korra writes landing pages, comparison pages, and ad LPs in your brand voice — and ships them.
A
92
Know who is looking.
Anonymous traffic resolved into named accounts the moment a visit lands, with intent attached.
→
Attio
Push to your CRM in one click.
Hot accounts land in Attio, HubSpot, or Salesforce automatically — no Zapier glue, no manual sync.
+38%
Improve every week, by default.
Korra ships SEO/AEO improvements and rewrites high-bounce pages without you opening a ticket.

Build

Pages that write themselves while you're in a customer call.

Korra generates landing pages, ad LPs, comparison pages, and SEO clusters in your brand voice — then ships them, runs experiments, and rewrites them based on what actually converts.

Brand-aware page generation — no template lock-in
Native A/B and multivariate testing, no add-on
Korra rewrites high-bounce pages every week, automatically
One-click clone and migration of any existing site

See the AI website builder in action

/compare/competitorDraft

Korra is drafting

Hero

The fast alternative to Webflow — built for marketing teams.

Changes since last version

+ Added comparison table targeting "alternative to" query

+ Rewrote hero CTA — A/B vs control

~ Tightened FAQ for AI citation extraction

Pre-flight checks

On-page SEO score: 94 / 100
AI-citation schema attached
Brand voice match: 96%
Mobile layout verified

Variant B · 50/50 traffic split

PreviewShip

One platform

Stop stitching marketing tools together.

Page builder + analytics + enrichment + CRO + SEO suite + AEO tracking — every job here normally needs its own vendor. Ploy collapses them.

ABB wins
Native A/B and multivariate.
No add-on. No event metering. Run experiments on every page Korra ships, with results read in plain English.
SEO 94
On-page SEO, audited weekly.
Schema, sitemap, internal linking, Core Web Vitals — all kept current automatically by Korra.
"
[1]
Citation-ready by default.
Every page ships with structured data and direct-answer formatting AI engines actually quote.
Pages rewrite themselves.
High-bounce pages get rewritten and re-shipped with a Korra summary of what changed and why.

AI search

Get cited when ChatGPT, Perplexity, and Gemini answer for you.

AI search is the next compounding traffic channel — and it doesn't reward the same pages Google does. Ploy ships every page with the schema, structure, and direct-answer formatting that gets you quoted, then tracks where you're picked up.

Direct-answer formatting baked into every page
Schema.org structured data attached automatically
Citation tracking across ChatGPT, Perplexity, Gemini, Claude
Korra closes citation gaps with new content every week

See AEO in action

ChatGPT·"best lead enrichment for startups"

For early-stage teams, the most efficient lead enrichment setup is one that handles identification, firmographics, and CRM push from a single platform^[1]. Tools like Ploy collapse what used to be a 3-vendor stack into one workflow, which matters more when there's no marketing operations hire to glue things together.

Citedploy.ai/blog/lead-enrichment-startups[1]

Citations · last 30 days↑ 47 new

ChatGPT23
Perplexity14
Gemini7
Claude3

Stack consolidation

The full marketing stack, in one platform.

Every line a startup normally cobbles together — page builder, enrichment, testing, SEO suite, citation tracking, CRM glue. One tab in Ploy, not seven invoices.

CapabilityPloyTypical startup stack

Page builder & site hostingWebflow / Framer$39 – $200 / mo
Lead enrichment & IDClearbit-class vendor$300+ / mo
A/B & multivariate testingOptimizely / VWO$150 – $400 / mo
SEO suiteAhrefs / Semrush$129 – $449 / mo
AI-search citation trackingNiche AEO tool$99 – $199 / mo
Form capture → CRM syncZapier + custom glue$50+ / mo
Weekly site audits & rewritesMarketing hire or agency$5K+ / mo

Typical stack tax$1,500+ / mo

Vendors and price ranges directional, based on common stacks for pre-seed → Series A teams. Your mileage will vary.

Your first marketing hire that works 24/7

Find out which companies are reading your site.

Grow without hiring.

Generate pages, not tickets.

Know who is looking.

Push to your CRM in one click.

Improve every week, by default.

Pages that write themselves while you're in a customer call.

Stop stitching marketing tools together.

Native A/B and multivariate.

On-page SEO, audited weekly.

Citation-ready by default.

Pages rewrite themselves.

Free 60-second site clone. No card. No commitment.

Get cited when ChatGPT, Perplexity, and Gemini answer for you.

The full marketing stack, in one platform.

See your first identified visitor today.