An AI SEO agentthat works onyour own site
Ploy researches keywords, studies your site analytics and Search Console data, and drafts new pages and updates in your design system for your team to review.
Trusted by marketing and growth teams at
- Leadbay
- Taiga
- Volca
- Once
- Raspire
- Indie Health
- CodeCrafters
- Datost
- Hex
- TNT Growth
- Tonik
- Leadbay
- Taiga
- Volca
- Once
- Raspire
- Indie Health
- CodeCrafters
- Datost
- Hex
- TNT Growth
- Tonik
An AI SEO agent turns search data into page changes.
An AI SEO agent is software that carries out SEO work instead of only reporting on it. It analyzes search data such as Search Console queries and keyword research, decides which pages to create or improve, drafts the changes, and sends them to a person to approve before they go live.
Research
Finds the searches worth targeting
It researches keywords and search volume, reviews how your pages rank today, and matches each keyword to the page that should rank for it.
Update
Improves the pages you already have
It finds the keywords, questions and topics your existing pages miss, then drafts edits for you to approve.
Build
Creates the pages you're missing
It drafts new pages for searches no existing page covers, including many pages from a single template.
Check
Checks the technical basics
Sites Ploy hosts come with sitemaps, canonical tags and structured data built in. The agent can also run a Lighthouse audit on any page.
From search data
to a page on your site.
Ploy's Agent handles each step in your workspace. Your team approves the result.
Start with your data.
Ploy's built-in analytics tracks traffic on every published Ploy site, including visits from organic search. Connect Search Console for queries and rankings, and Semrush for competitor data.
Find the gaps.
Ploy's Agent researches keywords, compares each page with the searches it appears for, and gives you a prioritized list of pages to improve or create.
Draft the changes.
Ploy builds new pages and updates existing ones with your components and design system, including titles, meta descriptions and structured data.
Review and publish.
Your team reviews every change and decides when it goes live. Scheduled runs publish on their own only if an admin turns on automatic publishing.
Ploy finds the searches your pages miss.
Ploy's Agent compares a page with the Search Console queries it appeared for over the last 90 days. It flags the searches the page doesn't answer well, recommends focused edits that keep the page on topic, and applies them once you approve.
See the GSC Keyword Optimization PloyBook- time tracking software4,1208.4Covered
- time tracking for agencies1,38014.2Missing
- free timesheet app96018.7Partial
- billable hours tracker61022.1Missing
- 1Add a section titled "Time tracking for agencies" with client and project examples.
- 2Add an FAQ answering "Is there a free timesheet app?" and link it to pricing.
Example queries and edits for a fictional time tracking brand.
SEO workflows you run on demand or on a schedule.
A PloyBook is a saved workflow that Ploy's Agent follows step by step. Run one whenever you need it, or schedule it in plain language, such as every Monday at 9am. Scheduled runs use AI credits.
GSC Keyword Optimization
Finds Search Console queries a page appears for but doesn't answer clearly, then suggests focused copy edits.
SEO & AEO Strategy System
A complete SEO program: keyword research, topic clusters, technical audits and on-page optimization.
Build Your SEO & AEO Growth Engine
Reviews your site and sets up a project that tracks SEO and AEO progress and prioritizes next steps.
Programmatic SEO at Scale
Validates a search pattern, builds a reusable page template and launches only the pages worth indexing.
Conversion Page Cluster
Plans a connected set of high-intent pages based on your existing site and links them together.
Competitor Alternatives Page
Builds a sourced alternatives page with current pricing, honest trade-offs and recommendations by use case.
Turn one template and a database into many pages.
Store repeatable content in a Ploy database, and Ploy's Agent builds a template that turns each row into its own page. Add a row to add a page. Edits reach visitors without republishing the site.
- AustinCoworking space in Austin/locations/austin
- DenverCoworking space in Denver/locations/denver
- PortlandCoworking space in Portland/locations/portland
- RaleighCoworking space in Raleigh/locations/raleigh
- BoiseCoworking space in Boise/locations/boise
+ 43 more rows
Example table and pages for a fictional coworking brand.
See how much traffic organic search brings in.
Every published Ploy site includes first-party analytics with no setup. Ask Ploy's Agent which pages get the most organic traffic, or for a breakdown of visits by channel, including Organic Search, Direct, Referral and AI. Connect Search Console to add clicks, impressions and rankings.
See Ploy analytics- Direct4,210
- Organic Search3,480
- Referral1,260
- AI540
- Social410
- /features/time-tracking1,120
- /blog/free-timesheet-template860
- /pricing410
Example visits and pages for a fictional time tracking brand.
Technical SEO is built into every page Ploy hosts.
Every page Ploy hosts includes what search engines need to crawl, index and understand your site.
Sitemap
Ploy generates /sitemap-index.xml automatically from your published pages.
Canonical tags
Set your default domain once, and Ploy adds canonical tags to every page.
Meta, schema and robots.txt
Pages ship with titles, meta descriptions and structured data, and every site has a robots.txt file.
Lighthouse audits
Ask Ploy's Agent for a Lighthouse audit of any page to check its performance and SEO.
The same pages work for SEO and AEO.
Clear answers, FAQ sections and structured data help Google understand a page and make it easier for answer engines to cite. Ploy's answer engine optimization features work on the same pages.
Your team keeps the strategy and the final say.
The agent handles the repetitive work. Your team decides which searches to target, how the brand sounds and what goes live.
Priorities
Your team chooses which searches and pages to focus on, using data from Ploy's Agent.
Brand and voice
Every page uses your design system, and you can edit any copy before it's published.
Approval
Changes wait for your approval unless an admin turns on automatic publishing.
Measurement
Built-in analytics shows organic visits by page, and Search Console adds clicks, impressions and rankings.
AI SEO agent questions, answered.
What is an AI SEO agent?
An AI SEO agent is software that carries out SEO work instead of only reporting on it. It analyzes search data such as Search Console queries and keyword research, decides which pages to create or improve, drafts the changes, and sends them to a person to approve before they go live. Ploy's AI SEO agent does this on your own website, using your design system.What can Ploy's AI SEO agent do?
Ploy's Agent researches keywords with built-in search volume data, analyzes your site's traffic and your Search Console and Semrush data, and finds the keywords your pages miss. It then drafts new pages and updates in your design system. It can also build many pages from one template and a database, and run saved SEO PloyBooks on demand or on a schedule.Does Ploy publish SEO changes automatically?
Not by default. You review changes and decide when to publish. A scheduled PloyBook can publish to production only if a site owner or admin has turned on automatic publishing in the site settings. Otherwise, the run stops and waits for someone to publish manually.What data does Ploy's AI SEO agent use?
Ploy's built-in analytics is included on every published Ploy site. It shows pageviews, top pages and visits by channel, including Organic Search and AI. Keyword research with search volume data is also built in. You can connect Google Search Console on any plan, including Free, for queries, clicks, impressions, rankings and indexing status. Semrush is available on Pro and above for keyword, ranking and competitor data.How does Ploy handle technical SEO?
On sites Ploy hosts, sitemaps, robots.txt, meta tags and structured data are built in, and canonical tags are set automatically once you choose a default domain. Ploy's Agent can also check whether a page is indexed in Search Console and run a Lighthouse audit on request.Is an AI SEO agent the same as an SEO agency?
No. An SEO agency is a team of people you hire to do SEO work for you. An AI SEO agent is software your own team uses and directs. With Ploy, your team sets the priorities and approves what the agent builds.
Put an AI SEO agent to work on your site.
Start free and let Ploy's Agent find your first keyword gaps. No credit card required.