Visitor Identification

Anonymous traffic, named accounts.

Ploy resolves visitor IPs to companies, scores intent from the pages they read, and pushes named accounts to your CRM the moment they land.

Korra·Identified visitors
Live
Identified this week42 named accounts
vs last week38%
  • AnthropicAI · 280 employees
    92
  • CursorDev tools · 60 employees
    87
  • VercelInfra · 480 employees
    74
  • ReplitDev tools · 320 employees
    71
  • LinearSaaS · 130 employees
    58

Trusted by high-horsepower founding teams at

  • Leadbay
  • Taiga
  • Volca
  • Once
  • Raspire
  • Indie Health
  • CodeCrafters
  • Datost
How it works

From anonymous hit to named pipeline.

Three steps, all running automatically — no engineering work, no separate enrichment vendor, no manual export.

  • 01

    Resolve.

    Anonymous IPs resolved to company in milliseconds — no SDK install, no JavaScript fingerprinting.

  • 02

    Score intent.

    Page paths, dwell time, scroll depth, and repeat visits feed an intent score so hot accounts surface first.

  • 03

    Sync.

    Named accounts pushed to Attio, HubSpot, or Salesforce with firmographics and intent metadata attached.

The data you actually get

Every visit, named and contextual.

Each company that lands on your site gets a profile that updates with every visit — what they read, how long they stayed, how often they come back, and how that compares to your existing pipeline.

  • Company name, domain, industry, headcount, funding stage
  • Page paths visited, weighted by intent (pricing > blog)
  • Intent score with explanation — why this account is hot right now
  • Visit timeline so reps see the trajectory, not just the snapshot
New named account
2 min ago
AnthropicSan Francisco, CA · anthropic.com
92 / Hot
IndustryAI / ML
Headcount280
FundingSeries C
Pages viewed (last 7 days)
  • /pricing
    ×4
  • /customers/dev-tools
    ×2
  • /blog/ai-search-citations
    ×1
Who it’s for

Built for the people doing the marketing work.

Visitor identification is most useful where pipeline depends on knowing who's actually evaluating you.