Turn a video into landing pages & newsletters

Give Ploy a source link or transcript. It extracts the through-line, saves the transcript, builds a brand-native educational page, and produces a matched newsletter plus portable email code.

By Corey HainesFounder of Conversion Factory and Swipe Files

Before you run it

  • One source

    Provide a video, podcast, or webinar link, or an existing transcript or article you can use.

  • A site and reader

    Choose the Ploy site, describe the audience, and give the primary CTA and destination URL.

  • Newsletter sender

    Provide the sender name, from-address, and sign-off. Your email platform supplies recipient and unsubscribe tokens.

Start with this brief

Replace the bracketed values with your own details.

Turn [source link or transcript] into an educational landing page for [audience] on [Ploy site]. Use [CTA] linked to [destination]. Create a matched newsletter from [sender name and address], plus HTML and React Email exports. Keep claims tied to the source. Leave publishing and sending for my review.
How it runs

Ploy runs this Ploybook in 5 phases.

  1. Capture the source

    Ploy accepts a video, podcast, webinar, talk, transcript, or article. Video and audio links run through transcription, and the transcript is saved to workspace Documents.

  2. Extract the lesson

    The through-line, takeaways, speaker attribution, verified examples, quotes, and natural voice are pulled from the source without inventing proof.

  3. Ship the landing page

    Ploy writes and builds a brand-native educational page with an outcome-led hero, practical takeaway sections, and a clear CTA.

  4. Build the newsletter

    The same message becomes an on-site email mockup with sender chrome, subject, preheader, teaser sections, CTAs, and sign-off.

  5. Export the email

    Ploy saves table-based HTML for any ESP and a typed React Email component with personalization, link, and unsubscribe placeholders.

Expected outputs

A strong video, webinar, podcast, or article should become more than one content asset. You want the landing page and email to share one message and one visual language. You need both a realistic newsletter preview and sendable HTML or React Email code.

  • A sourced landing page

    A complete educational page whose claims, quotes, and takeaways trace back to the original source and saved transcript.

  • A newsletter mockup

    A believable, brand-native email preview rendered on the site for review.

  • Portable HTML email

    Table-based, inline-styled email code ready for an ESP after links, merge tags, and unsubscribe tokens are wired.

  • A React Email component

    Typed email code with preview, HTML rendering, and plaintext fallback instructions.

Check the result

  • Every claim and quote traces to the source, with the right speaker attribution.
  • The landing page and newsletter teach the same lesson and use the selected site brand.
  • Exported email uses live destination links, the right merge tags, and a working unsubscribe token before sending.

Know the limits

  • Source access and transcription availability can block the run. An existing transcript avoids the transcription step.
  • The on-site newsletter mockup is a review preview, not a sendable email file.
  • Email exports need your email platform configuration and review. Creating the files does not send the newsletter.

Setup references

Frequently asked

Workflow questions

Give Ploy a source link or transcript. It extracts the through-line, saves the transcript, builds a brand-native educational page, and produces a matched newsletter plus portable email code.
Yes. Supply the transcript or article as the source and skip transcription. Include the speaker names, audience, target site, and CTA so the page and newsletter retain the right context.
No. It produces a landing page, an on-site newsletter mockup, table-based HTML, and a React Email component. Review the copy, configure your email platform, replace link and unsubscribe placeholders, and authorize sending separately.
A strong video, webinar, podcast, or article should become more than one content asset. You want the landing page and email to share one message and one visual language. You need both a realistic newsletter preview and sendable HTML or React Email code.
A sourced landing page. A complete educational page whose claims, quotes, and takeaways trace back to the original source and saved transcript. A newsletter mockup. A believable, brand-native email preview rendered on the site for review. Portable HTML email. Table-based, inline-styled email code ready for an ESP after links, merge tags, and unsubscribe tokens are wired. A React Email component. Typed email code with preview, HTML rendering, and plaintext fallback instructions.
Yes. A Ploybook is a reusable guide that adapts each run to the inputs you provide. You can run it on demand or customize a workspace copy for recurring work. Review and test that copy before scheduling it. Runs use AI credits, and required services must be connected for the account running the workflow.
About the expert

Corey Haines

Founder of Conversion Factory and Swipe Files

Corey is a marketer, developer, and founder. He created the open-source Marketing Skills collection for technical marketers and founders using AI agents for conversion optimization, copywriting, SEO, analytics, and growth engineering.

More from Corey
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