Ploy ata glance

Ploy is an AI marketing platform, at ploy.ai, that turns a company's website into its growth engine. Its agents design pages, write copy, run campaigns, optimize SEO and AEO, and sync data back to the CRM. Ploy, Inc. was founded in 2025 by Bryant Chou, Webflow's co-founder and former CTO, and is based in San Francisco.

Ploy, Inc. is a San Francisco company founded in 2025

Each fact links to the public source it was checked against on October 21, 2026.

Name

Ploy (website: ploy.ai)

Legal name

Ploy, Inc., a Delaware corporation

What it does

AI marketing platform built around the website. Its agents design pages, write copy, run campaigns, optimize performance and sync data back to the CRM

Founded

2025

Headquarters

2 Embarcadero Center, 8th Floor, San Francisco, CA 94111, with team members in New York

Founder and CEO

Bryant Chou

Founder background

Co-founder and CTO of Webflow from 2013 to 2025. Earlier, co-founder and CTO of Vungle from 2011 to 2013

Funding

$27M seed round led by First Round Capital and Y Combinator, announced June 17, 2026

Y Combinator batch

Spring 2026 (P26)

Plans and prices

Free, $0/mo with 500 credits a day (2,000 max). Starter, $50/mo with 4,000 credits a month. Pro, $300/mo with 24,000 credits a month. Enterprise, custom pricing

Official profiles

Accounts checked on Oct 21, 2026 that link back to ploy.ai

Why Bryant Chou started Ploy, in his words

Over the last few years, growth teams have increasingly spent more time measuring than doing. Too much of marketing has become stitching together tools, creating dashboards, building attribution models, and coordinating across teams, instead of connecting with customers or telling stories that matter.

After twelve years at Webflow, I could have done a lot of things, but I kept coming back to the same frustration: the tools and playbooks that the best growth teams in the world rely on are locked behind massive headcount and budget. A founder with a great product and a clear point of view should be able to run marketing at the same level as a company with fifty people and a seven-figure tools stack. And right now, they can't.

AI finally makes this possible. The operational and technical work that used to require entire teams can now be handled by agents that run continuously, learn from real data, and execute at a level that wasn't feasible even two years ago.

Who is behind Ploy

Ploy is backed by First Round Capital, Y Combinator and operators from companies like Hex, OpenAI and Cursor.

Frequently asked

Questions about the company behind ploy.ai

  • What is Ploy?

    Ploy is an AI marketing platform at ploy.ai that turns a company's website into its growth engine. Its agents design pages, write copy, run campaigns, optimize performance and sync data back to the CRM.

  • Who founded Ploy?

    Bryant Chou founded Ploy in 2025 and is its CEO. He was previously co-founder and CTO of Webflow from 2013 to 2025, and before that co-founder and CTO of Vungle.

  • Is Ploy the same company as Ploy Security or PolyAI?

    No. Ploy, Inc. runs the marketing platform at ploy.ai. Ploy Security (ploy.io) is a separate identity governance company, and PolyAI (poly.ai) is a separate voice AI company.

  • Where is Ploy based?

    Ploy, Inc. is headquartered at 2 Embarcadero Center in San Francisco, California, and also has team members in New York.

  • How is Ploy funded?

    Ploy announced a $27M seed round on June 17, 2026, led by First Round Capital and Y Combinator. Ploy is part of Y Combinator's Spring 2026 batch.

  • How much does Ploy cost?

    Ploy has a Free plan at $0/mo with no credit card required, Starter at $50/mo, Pro at $300/mo, and Enterprise with custom pricing. Current details are on ploy.ai/pricing.

Learn more about Ploy

Try Ploy on your own site.

The Free plan needs no credit card and includes 500 credits a day.